The popular photo-sharing website and application ’Instagram’ has told users it now owns the rights to their pictures and Instagram will not give warning or payment before cashing in on the images posted on it’s site. This means all pictures uploaded and posted through their site could be sold to advertisers so people whose photos have been taken by Instagram risk finding their image published without their knowledge.
The new policy means that although Instragram may not own the photos, they will be able to sell them. This new policy will operate from the middle of January 2013, and Instagram’s 30million global users cannot opt out and must close their accounts if they do not want to risk having their photos published with their consent. The new terms make it clear that users effectively hand over the rights to their pictures and personal information in exchange for ‘free’ access to Instagram. Its website now reads: ‘You agree that a business or other entity may pay us to display your username, likeness, photos … in connection with paid or sponsored content or promotions, without any compensation to you.’ – So what do you think? Scam? Con? Are we being ripped off or are they just trying to do business?